Privacy Policy

1. Overview & Commitment

Threadline ("we", "us", "our"), operated by 8v Digital, provides business customer relationship management (CRM), inquiry intake, and messaging automation services. We respect your privacy and are committed to protecting personal data collected through our platform, website (demo.8vdigital.com), and integrations.

2. Information We Collect

We collect information to deliver CRM capabilities, automate lead follow-up, and facilitate customer communications:

• Account & Contact Information: Name, business email, phone number, company name, and login credentials.
• Inquiry & Lead Information: Contact details of prospective customers, inquiry messages, deal status, pipeline records, and notes created by users.
• Messaging & Communication Data: Timestamps, message delivery statuses, template parameters, and incoming/outgoing message history processed through messaging channels.
• Technical & Usage Data: IP addresses, browser types, log files, and API event timestamps necessary for system security and audit logging.

3. WhatsApp Business Cloud API & Meta Platform Compliance

Threadline integrates with the Meta WhatsApp Business Platform (Cloud API) to provide authorized messaging features. In compliance with Meta's Developer Policies and WhatsApp Business Messaging Policies:

• We only send WhatsApp messages to phone numbers that have explicitly requested information, consented, or initiated contact with our client businesses.
• We do not sell, rent, or transfer WhatsApp user phone numbers or message content to third-party data brokers or advertisers.
• All WhatsApp communications utilize official pre-approved Meta message templates or active customer-service conversation windows.
• End-users may opt out of receiving messages at any time by replying "STOP" or "UNSUBSCRIBE" in the chat.

4. How We Use Collected Information

We process data solely for legitimate business purposes:

• Delivering CRM functionality, pipeline management, and contact organization.
• Sending automated inquiry confirmations and team notifications (email, Telegram, WhatsApp).
• Providing customer support, resolving technical issues, and verifying user identity.
• Maintaining platform reliability, data security, and compliance with applicable legal obligations.

5. Data Sharing & Third-Party Processors

We do not sell personal data. We only share information with trusted infrastructure providers essential to our service operation under strict confidentiality agreements:

• Meta Platforms, Inc.: For delivering authorized WhatsApp Cloud API business messaging.
• Google LLC (Gemini): Only when AI lead classification is switched on for an account. The inquiry text is sent with email addresses and phone numbers removed, and is used to classify the inquiry, not to train models on paid-tier use.
• Telegram: Only when an account chooses Telegram for team notifications; the notification contains the lead's name and inquiry summary.
• Email delivery provider: The mail service an account configures (for example Zoho Mail) is used to send confirmations and notifications.
• Cloud Hosting & Infrastructure Providers: Secure database and server hosting with encrypted storage in transit and at rest.
• Legal & Regulatory Authorities: Only when strictly required by enforceable subpoena, court order, or applicable law.

6. User Rights & Data Deletion Requests

Users and customer contacts have the right to access, rectify, export, or request deletion of their personal data stored within Threadline.

7. Data Security

We implement industry-standard administrative, physical, and technical safeguards, including HTTPS/TLS 1.3 encryption, database isolation, role-based access control (RBAC), and automated vulnerability monitoring to safeguard your data.

8. Contact Us

For any questions regarding this Privacy Policy or our data protection practices, please contact: